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Who owns Buyer's Guide?

Buyer's Guide is owned and operated by parent company Wickfire LLC, a leading digital marketing company focused on search marketing, working with partners on the pay-for-performance model. Since 2011, Wickfire has helped more than 100 million users search for products, services, and discounts online.

What is an FTC Buyers Guide?

The FTC's (Federal Trade Commission) Used Car Rule requires California Dealers to post a Buyers Guide in every used car they offer for sale. You must post a Buyers Guide before you display a vehicle for sale or let a customer inspect it for the purpose of buying it, even if the car is not fully prepared for delivery.

What does the Buyers Guide do?

The Buyers Guide is a disclosure regarding purchasing and warranty information. The Buyers Guide tells consumers: the major mechanical and electrical systems on the car, and some of the major problems that consumers should look out for. whether the vehicle is being sold "as is" or with a warranty.

What should a Buyers Guide include?

They should include things like product specifications, comparisons of similar products and customer testimonials to help customers to make an informed decision.

Who owns Buyer's Guide?

Buyer's Guide is owned and operated by parent company Wickfire LLC, a leading digital marketing company focused on search marketing, working with partners on the pay-for-performance model. Since 2011, Wickfire has helped more than 100 million users search for products, services, and discounts online.

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What is a buyer's guide in insurance?

Posted by admin. This consumer guide for persons contemplating purchasing or applying for an insurance policy includes important policy information needed to compare insurance policies from different insurance companies.

How do you make a buyer's guide?

Here are a few tips: Information and Educational Content. The purpose behind writing buyers guides is to inspire customers to read and to buy. ... Keep an Eye on the Tone. It is vital that a buying guide is unbiased and neutral. ... Rich Keywords and SEO Friendly. ... Images Convey More Things. ... Easy Browsing. ... Links for a better purchase.

Who owns Buyer's Guide?

Buyer's Guide is owned and operated by parent company Wickfire LLC, a leading digital marketing company focused on search marketing, working with partners on the pay-for-performance model. Since 2011, Wickfire has helped more than 100 million users search for products, services, and discounts online.

Whats included in a Buyers Guide?

A buyer's guide is an online article that helps customers make a purchasing decision. It provides considerations for a specific product, including functionality, size, maintenance, price, and different features betweens models or brands.

What is a Federal Buyers Guide?

The Federal Trade Commission Buyers Guide rule is a Federal law that requires dealers to disclose whether or not they are offering a warranty on a vehicle before the test drive. You must disclose warranty information to all customers in advance of any selling activity.

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