COVID forever altered how firms view their internal practices and processes. It influenced organizations of all sizes and industries, posing new obstacles for staying connected. The pandemic showed that all firms should integrate digital instruments into every day routines. They became essential for far more than hybrid working models.
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[MUSIC] Hi there. Im Ruchi Chopra, a Lead Product Manager at Microsoft, and were going to talk about Microsoft Information Protection. What were going to talk about today is the challenge that organizations are dealing with in finding and protecting their sensitive data and how Microsoft Information Protection offers a unique solution to that challenge. It goes without saying that all organizations today are dealing with sensitive data, and its a top priority for them to protect that data. But its easier said than done. The problem is that this data is really hard to identify. Its really hard to locate. Its really hard to know how users are interacting with it, how theyre sharing it. No wonder then that more than 80 percent of corporate data is dark. Thats what leads to more than 88 percent of organizations saying that they just dont have the confidence to protect their crown jewels. This problem is exacerbated by the fact that users these days are working from home, work
