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In the tutorial, the importance of saving and organizing logo designs correctly is emphasized. The speaker recommends creating a project folder with a relevant name and date of completion for easy organization. It is suggested to have five subfolders, including horizontal and stacked logos, logo type, and logo marks. Each subfolder should contain folders for black, white, and full-color versions of the logo saved in various file formats such as ai, eps, pdf, svg, and png. This organizational system helps both designers and clients easily access and manage logo files.
