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In this video, Nate discusses the importance of understanding trademark and copyright issues in the print-on-demand business, particularly for custom designs sold on platforms like Shopify. He emphasizes the need to take the design process seriously to avoid potential legal trouble. Nate warns that entrepreneurs might inadvertently sell designs that produce copyright claims, leading to cease and desist letters from copyright holders. The tutorial aims to guide viewers on how to identify risky designs and what to avoid when creating custom merchandise, ensuring they remain compliant and protected in their business endeavors.
