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Hi there, Im Chris Berkley and Im a digital marketing consultant. In this video Im going to talk to you about title tags for SEO. Lets start with a definition. First off, what is a title tag? A title tag is a short HTML tag that both users and search engines use to determine what a webpage is about. If that sounds really important, its because it is. Title tags are one of the most fundamental things that you can do to optimize a webpage for search. Lets dig a little big deeper and lets take a look at what title tags actually look like. First, lets start with how a user sees a title tag because our approach should generally be user-centric and the user is the most important, so lets see how they see a title tag. In this example here, the blue text in that link is the title tag. If this looks familiar its because youve seen it thousands of times before. Every search result has a title tag in it and every one of those blue links is the title tag for that page. Underneath it yo