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you need to have a copyright transfer agreement so that you own all of your content if anyone is making content for you theyre designing a logo uh photographs videos um writing ebooks or anything for you although you paid the person that doesnt transfer their right because the rule is whoever creates it owns it there is a case out in Atlanta for Sweet Water Brewery um a beer company that 30 years ago hired a family friend and pay them $500 to draw their logo well two years ago Sweet Water Brewery just sold for $300 million and guess what happened the family friends sue them for $30 million saying thats their logo on their business okay so whoever creates the content owns it and you can only transfer ownership in writing so you want to make sure you have a contract uh a a copyright transfer agreement for anyone who is making content for you you so that besides paying them theyre also transferring their right in that content to you see at the bank