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App Store Review Guidelines

App Store Review Guidelines 2025

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The App Store Review Guidelines provide a comprehensive framework for developers creating applications for iOS, outlining the criteria for app approval and rejection. Key themes include maintaining quality standards, ensuring user safety, and prohibiting objectionable content. The guidelines emphasize the importance of functionality, appropriate metadata, user privacy, and compliance with legal requirements. Developers are encouraged to create innovative and polished apps while adhering to these rules to facilitate a smooth approval process.

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How to pass an App Store review?

How to make sure your app passes the review Show all subscriptions or product options on one screen. Describe each product clearly and fully so that the user understands what they purchase and at what price. Even if the purchase terms take up a lot of space on the screen, they must be written in a readable font.

How long is the App Store waiting for review?

Apple App Store Timeline For the Apple App Store, the typical review process takes between 24-48 hours. However, just like British weather, it can be rather unpredictable. Weve seen some apps sail through in just a few hours, while others might take up to a week.

How to pass an Apple app review?

Make sure you: Test your app for crashes and bugs. Ensure that all app information and metadata is complete and accurate. Update your contact information in case App Review needs to docHub you. Provide App Review with full access to your app. Enable backend services so that theyre live and accessible during review.

How long is Apples app review process?

Apple App Store Timeline For the Apple App Store, the typical review process takes between 24-48 hours.

What are Apple app review guidelines?

Ensure the demo mode exhibits your apps full features and functionality. We will reject incomplete app bundles and binaries that crash or exhibit obvious technical problems. (b) If you offer in-app purchases in your app, make sure they are complete, up-to-date, visible to the reviewer and functional.

Is Apple strict about app logo guidelines?

Apple enforces strict rules, and following the Apple app icon guidelines is non-negotiable. Apple looks for icons that are clear, simple, and can be scaled to any size. It should be easy to recognize your design at the smallest size (2929 px) and still look good at the largest size (10241024 px).

How does Apple app review work?

After submitting your app for review, Apples team will evaluate it against their detailed guidelines. This review can take anywhere from a few days to several weeks, depending on the complexity of your app. Once your app passes the review process, its time for the exciting moment of release!

App Store Review Guidelines 2025

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