Corporate Packages

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Commonly Asked Questions about Corporate Packages

How does corporate sponsorship work?

Corporate sponsorship is when a company funds your nonprofit in order to be associated with it. This association could come in the form of sponsoring events, projects, or programs.

What are the levels of sponsorship packages?

What Are Event Sponsorship Levels? Bronze/Silver/Gold/Platinum style tiers. These are some of the most common types of event sponsorship levels, with pre-determined perks that increase sponsor visibility at each donation amount. Title sponsorships. In-kind sponsorships. A la carte options.

What is a corporate sponsorship package?

A sponsorship package is essentially a brochure meant to entice sponsors into working with your organization. It shows what sponsors get from you (branding opportunities, speaker slots, etc.) and what you get from them (monetary support, in kind donations, etc.) in return.

What is an example of corporate sponsorship?

Corporate sponsorship is common for programs at museums and festivals, but is also seen in the commercial sphere, such as athlete endorsements. For example, athletic facilities may bear the name of a company and the name of a sporting competition may be proceeded by the name of a company.

What does a sponsor get in return?

Sponsors may contribute funds, goods, services, or expertise to help cover the costs of organising and hosting the event. In return, sponsors typically receive branding opportunities, such as logo placement, advertising space, mentions in promotional materials, and access to the events audience or participants.

How do you structure a sponsorship package?

Package components typically include: A personal cover letter. An outline of your nonprofit mission. An overview of your supporter audience. Sponsorship levels available. Quantitative and qualitative benefits of sponsoring.

What does it mean for a company to sponsor you?

A sponsorship is when a company commits money or resources to a nonprofit event or program in exchange for specific promotional benefits. In exchange for supporting the nonprofit, the company gets their name and logo on things like: Banners.

How do company sponsors work?

Simply put, a sponsorship is when a corporation gives money or resources to a business or non-profit in exchange for promotion to that other entitys customers. For example, when a sports team sells the naming rights to a stadium, that is a sponsorship.