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How to acquire product knowledge ? Methods: (i) Education. (ii) Experience. (iii) Uses of the product. (iv) Senior salesman and colleagues. (v) Advertisements. (vi) Sales meetings and conferences. (vii) Visit to factories / showroom.
What are Knowledge Products? We define knowledge products as information that will help members/stakeholders in their decision making efforts. Examples might include: industry reports, statistics and economic updates, benchmarking and best practices information, specialized seminars/webinars.
Use these steps to improve product knowledge at your company: Offer hands-on experience. ... Encourage both conventional and creative information sources. ... Provide opportunities to practice. ... Use microlearning. ... Focus on customer needs. ... Provide consistent training. ... Offer incentives. ... Hold out-of-office training.
Product knowledge is a skill where your employees fully understand and can effectively communicate with customers about your product, its features, benefits, uses, and support needs.
Sources of product knowledge are many and varied....Fundamental Sources: Education and Training: ... Personal Experience: ... Colleagues: ... Sales Literature: ... Advertisements: ... Sales Meetings and Conferences:

People also ask

Product knowledge allows you to present benefits and special features accurately and persuasively. The more the agents know, the better they communicate. The agents' responses become clearer, more concise, easier to understand, and better crafted. Communications become smoother and less stilted.
Consumers can have product knowledge at four levels: product class, product form, brand, and model or feature.
Types of Product Knowledge Customer. Brand. Customer Experience. Competition. Industry. Use. Complementary Products. Configuration.
Name five sources of product information that you might consult. People you know, product advertising and labeling, media sources, consumer publications such as Consumer Reports, government agencies, or the Internet.
Product knowledge is an essential sales skill. Understanding your products' features allows you to present their benefits accurately and persuasively. Customers respond to enthusiastic sales staff who are passionate about their products and eager to share the benefits with them.

product knowledge pdf