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so you want to use some stickers for your marketing in today's video we're gonna talk about the number one mistake that people make when thinking about stickers and I'm also going to give you three ways to counteract that mistake so that you can actually make better decisions in your sticker marketing hey what's up I'm Zack I'm the founder of sticky the world's first and only sticker marketing agency where we help you concept design and strategize stickers that actually make you money if you're interested in using stickers in your marketing strategy keep watching these videos because stickers are both way more valuable and more complex than you might imagine the number one mistake that people make with stickers is they have no strategy around why they're using stickers people think hey we should make some stickers for our company I think they'd be cool but that's about as far as the idea goes they have no strategy around why they're using their stickers what they're gonna do with them...