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Designing a logo seems like it should be simple. All you have to do is make your brand name look really nice, right? Wrong, of course. There are actually seven different types of logos, and each one will give your brand a distinctive feel. So letamp;#39;s take a look. Monogram logos and lettermarks are logos that consist of letters, usually a brandamp;#39;s initials. This type of logo is all about simplicity, and works really well if your business has a long or complicated name, like National Aeronautics and Space Administration. Bit of a mouthful, right? NASA. See how much easier that is to say and remember? Astronauts- what canamp;#39;t they do? A wordmark or logotype is a font-based logo thatamp;#39;s great for brands with short, distinct names like Visa or Google. They kind of sound like gibberish, donamp;#39;t they? But theyamp;#39;re catchy gibberish. Combining a memorable name with strong typography helps your brand stand out. But that means the typography you use needs to
