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- Okay, so heres a big question for you. Do you remember the day when Slack just launched? They launched their beta. Do you remember the day when Snowflake launched? This is one of the most biggest blockbuster IPOs in SaaS history. Just happened just recently. Do you remember when they launched? Cause I dont either. You remember when Marketo launched? How about HubSpot? Remember when Salesforce launched? These are epic SaaS companies. But most of these companies didnt launch the way a lot of founders try to launch their SaaS businesses today. You see, when I talk to founders, I see two distinct ways that they approach launching. And a lot of times, the first time founders and I made the same mistake, approach it in a very linear way. Whereas the second time founders and experienced founders approach it in a very multi-threaded way. The thing is when we think about launching our SaaS businesses, when youre in that idea stage, and youre building it out and youre building the produ
