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In this tutorial, the presenter demonstrates how to create a web design proposal from scratch, using a template that has contributed to their successful freelancing business. Viewers can download the Word template via a provided link. The video covers essential aspects of an effective proposal, including its components, how to send it, and secure signatures. The recommended approach is to use an existing template, but for those who prefer to create their own, key steps include obtaining a clear client brief, writing the proposal, sending it, and following up. Important client brief questions involve understanding the client's business, target market, desired actions for website visitors, competitive advantage, customer value, and current marketing strategies.
