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Evan Brown, a technology and intellectual property attorney, discusses the essential aspects of drafting a contract for presenters at a conference, including online events. Key elements to include are the presenters' obligations to attend, presentation topics, duration, and payment arrangements. Additionally, he emphasizes the importance of addressing intellectual property issues, particularly the right of publicity. This involves obtaining a release from the presenter to authorize the use of their name and image in promotional materials and social media posts for the event.