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Writing engineering proposals can be challenging, as engineers typically aren't trained in proposal writing during their education; they focus more on engineering calculations. However, winning proposals is crucial for promotion in consulting engineering. In this week's video, Matt Handel, author of "Proposal Development Secrets," offers guidance on improving proposal writing. He emphasizes the importance of one insightful question that can significantly enhance the quality of proposals and increase the chances of securing contracts. This question serves as a critical tool for engineers aiming to develop effective proposals for their clients.
