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ladies and gentlemen welcome to my youtube channel public relations 101 and in todays video were going to be discussing pr plants pr plants are typically used for tier one and two strategic and tactical level events in a pr plan you normally start off with a little bit of an introduction this sets the scene what are you doing and why is public relations support needed the second thing a pr plan needs are objectives what are you trying to achieve through public relations support the third component to a good pr plan is audiences who is your audience who are you doing all of this pr planning for the fourth thing a pr plan needs are messaging what is your message what is the message that youre trying to get out or your clients are trying to get out into their target audiences that youve just identified the fifth thing a pr plan outlines is your strategy what is your pr strategy for achieving the objectives that youve just outlined the sixth thing a pr plan includes are tactics what
