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Im Adas Im the founder of PR lab PR lab is one of the leading Tech PR firms helping companies from all over the world and in our YouTube channel we discuss everything about doing PR in the digital era today were going to talk about what is a PR strategy and how to create one I hope you are as excited as I am and lets Dive Right In so what is a PR strategy and what does it matter lets start what our PR strategy is think of it as a PR plan it helps you make decisions it helps you personalize actions and set your goals why is it important well because it gives you a road map to to docHub your goals and keep you on track in this part we explore why a strategy is important PR does a lot for your brand it brings in more customers it makes your brand more trusted and recognized it attracts investors partners and customers and it even gets experts to notice you plus it helps you navigate things and especially crisis when um yeah things are not going so well lets talk now how to create you