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In this tutorial, Demi from Le Strategies explains technical proposal writing for B2B sales proposals. Technical proposal writing involves detailing the technical aspects of your solution, but it should not be overly technical. The goal is to provide clear descriptions of your offerings since the readers may not be familiar with specific terminology; they rely on your expertise. It's crucial to be informative while avoiding excessive detail that could alienate the audience. The first and most important step in creating effective technical content is accurately scoping the project, which sets the foundation for the proposal.