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In this video tutorial, Mel, a successful social media agency owner, offers guidance on creating an effective social media portfolio to attract management clients. She introduces a free social media proposal template designed to enhance the appeal of proposals, moving away from conventional formats. Mel will demonstrate how to customize the template, emphasizing its importance after a discovery call with potential clients. The video aims to help social media managers—from beginners to seasoned professionals—secure more clients by showcasing their services effectively.