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The video tutorial discusses three key types of quantitative research: surveys, content analyses, and experiments. Surveys are highlighted as the most familiar method, commonly used in applied research to examine public opinion for political, educational, or market purposes. The speaker mentions the Pew Research Institute as a notable source for interesting research insights. Additionally, surveys play a role in evaluation, exemplified by tests that assess student knowledge, functioning similarly to surveys by providing data on information retention. The segment encourages viewers to explore relevant research resources for deeper understanding.