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Writing engineering proposals is challenging, as engineers are typically not trained in this area during their education. Instead, they focus on engineering calculations. For many consulting engineers, developing and winning proposals is essential for career advancement. In this week's engineering management video, Matt Handel, author of "Proposal Development Secrets," shares advice on enhancing proposal writing. He introduces a key question—referred to as the "million dollar question"—that engineers should ask internally while working on proposals. This question aims to improve the quality and effectiveness of proposals in order to secure contracts for clients.
