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sock 2 compliance just might be the most boring topic on the planet or I think its probably at least tied for first but if youre going to go after Enterprise sales its absolutely something you want to learn about and in this video Im going to be talking about everything startup Founders need to know about sock2 compliance Im Rob Walling Ive started six companies five of them bootstrapped written four books on entrepreneurship and invested in more than 125 startups you might be wondering what is sock 2 compliance and its something that you need if you want to move Upstream to higher and higher ticket Enterprise deals these deals can change your business right its going to take your growth from growing twenty fifty dollars per account to 500 or 5 000 per account the thing is as you go after these larger customers they have stricter and stricter security policies that you need to adhere to and so today Im going to dive in to Sock 2 compliance and in order to keep things interesti