Slide type in the Branding Questionnaire

Aug 6th, 2022
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How to slide type in the Branding Questionnaire

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one huge step that you may be missing within your design process is asking the right questions to your clients if you ask the wrong questions or dont ask enough questions it can lead to a very very sticky design process so if youre unsure on this and if you are a designer you are in the right place so my name is ivy i am a brand designer from the uk and today im going to be giving you an insight into all of the questions that i ask my clients throughout the process so before we get any further in stop what youre doing in my design shop if you havent checked it out already there is a free downloadable client questionnaire which includes a ton of questions that i ask my clients throughout the process in this video im going to be sharing the main questions that i asked but in that document there may be a few cheeky extra questions so if you want to check it out make sure you click the link in my description so there are two stages within this questionnaire stage one is the strategy

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10 branding strategy questions you need to consider What industry do you operate in? Who are your customers? Who are your competitors? What is unique about your business? What is your companies purpose? What is your business story? What personality should your brand have? What style should your brand have?
A branding questionnaire is a set of questions that companies should ask their target consumers to create a blueprint for their brand.
7 Questions to Answer When Establishing a Brand Question 1: Who are your customers? Question 2: What do your customers want? Question 3: How do you serve your customers? Question 4: What does the brand specifically stand for? Question 5: What do you stand against? Question 6: What makes your brand distinctive?
Brand identity surveys allow you to find out if your brand is really saying what you want it to. And that information can shape the direction you move with your business, whether its to include a new product or service, increase brand awareness, or even rebrand with a new logo, new colors, and new marketing copy.
6 Steps for Learning How To Assess Brand Health Determine What Youre Hoping To Get Out Of It. Define Your Brand, Its Assets, and Objectives. Identify and Get To Know Your Target Audience. Turn Your Focus Inward. Take an Omnichannel Approach. Repeat.

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