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In this video, Vicki Brown addresses common concerns about sales proposals, emphasizing their importance in the sales process. She clarifies that while proposals are crucial, they are not the beginning of the sales journey. Instead, they should follow a thorough understanding of the prospect's needs, developed during discovery calls. Vicki advises against sending proposals too early, encouraging entrepreneurs to build relationships with clients first. She indicates that a proposal should not encompass the entire sales process but rather serve as a culmination of it. For additional guidance, she references a prior episode focused on handling sales discovery calls.
