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In this tutorial, Chelsea from Event Planning Comm discusses the initial step in booking a client: conducting a one-on-one conversation. She emphasizes the importance of scheduling an hour with the client to gather essential logistical information about their event, such as the type of event, date, venue, expected attendance, and demographic details. Chelsea advises asking as many questions as possible to capture the creative aspects as well, including themes, colors, and preferences for food and music. Taking detailed notes during this initial consultation is crucial, as this information will inform the proposal you create for the client.