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hey everyone welcome to the short three part series Im marketing your inspection business my name is Chris Crowe yack and I designed custom logos as part of internachis member marketing team the two most common questions I get asked are what should I name my business and what should my logo look like the truth is you know the answer to these questions better than I do but Im going to talk a little bit about a few things to consider when facing these marketing issues to help get your business off the ground first naming your inspection company is a huge decision and something you want to get right the first time changing your company name would be costly from both financial and marketing standpoint with so many inspection companies out there I know its a bit of a challenge the main thing you want to keep in mind is that simplicity is key having a short and uncomplicated name will make it easy for your clients to remember so they can share it by word of mouth and easily find it onlin
