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thank you everyone for joining pepper James SEO webinar obviously theyre going to be a series of webinars around SEO were going to do our best to give you a breakdown on how we look at SEO and some of the key things we think you need to be looking at to improve your overall SEO performance but Before we jump into everything my name is Chris Graham and Im the vice president of organic search here and pepra Jeff and along with me I have Steve Weber who is our director of organic search and you also have Christine who is with our marketing team all right our agenda today really breaks down into two pieces but first is were going to speak about the importance of the user experience we have a couple slides were going to walk you through there and the second part is really going to begin what areas to optimize in 2015 and going forward and one thing to keep in mind is were going to scratch the surface today get a little more in depth than next time and for the remainder of our four les
