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Writing engineering proposals is challenging, as engineering education typically focuses on calculations rather than proposal writing. For consulting engineers, mastering proposal development is crucial for career advancement. In this week’s engineering management lessons, Matt Handel, author of "Proposal Development Secrets," shares insights on improving proposal writing. He introduces a powerful internal question, which he refers to as the "million dollar question," that can enhance the success of proposals. This question aims to guide engineers in crafting proposals that meet client needs effectively, ultimately leading to securing more contracts.
