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In this tutorial from Consulting Business School, the focus is on crafting high-quality client proposals and presentations, a key aspect of a successful consulting business. The presenter emphasizes the importance of writing compelling proposals, which may vary in competitiveness based on the consultant's experience and client relationships. In some cases, clients directly request assistance, allowing for straightforward proposal creation that outlines the project's scope, timeline, and costs. However, for larger projects, consulting firms often face competition as clients issue tenders, requiring multiple companies to submit proposals. This highlights the necessity of understanding both client needs and competitive dynamics in the consulting industry.
