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hey folks todays video is based around a question that one of my youtube subscribers has asked that question was can i trademark a color well the answer is just like a logo under name yes you can trademark a color many brands have already done so brands like UPS Coca Cola Tiffany t-mobile and 3m theyre the guys that made post-it notes did you know that the reason that post-it notes are the trademarked color canary yellow its because thats the only color of scrap paper that they had lying around when they were testing out the post-it note ideas so why would you trade mark a brand color in the first place well imagine youre a brand and youve been using the same color in all of your marketing for years decades even what happens is your customer base becomes accustomed to seeing that color and as such it becomes a brand association when the customer sees that color in their heads they think of your brand what brand would not want to protect that because what could happen is a competi
