What should be included in a sponsorship package?
What to Include in Sponsorship Packages An overview of your organization and mission. Fundraising goal. Sponsorship levels and tiers. Customizable sponsorship options. Branding, marketing and exposure opportunities. Benefits and ROI of event sponsorship. Audience size and demographics. Compelling visuals.
What should be included in a sponsorship proposal?
A sponsorship proposal should always include a brief description of the event, the target audience and potential visibility for the sponsor, any measurable goals included in each package offered, visual elements to bring your proposal to life, details on how sponsoring your event can help the sponsor docHub their goals,
How long should a sponsorship deck be?
A strong, customised sponsorship proposal will typically run more like 10-14 pages, or even longer, which is not a deterrent to sponsors, as long as it is in a sensible order, presents the business case professionally, and is formatted to be easy to read.
How do you structure a sponsorship?
Here are 8 essential elements of sponsorship packages for events and beyond: An overview of your organization and mission. Fundraising goal. Sponsorship levels and tiers. Customizable sponsorship options. Branding, marketing and exposure opportunities. Benefits and ROI of event sponsorship. Audience size and demographics.
What are the four main sponsorship categories?
But usually they fit into the following 4 categories. Financial Event Sponsorship. Financial, or sometimes referred to as cash sponsors, continue to be the leading type of event sponsorship. In-Kind Sponsorship. Media Event Sponsorship. Promotional Partners.
What should be included in a sponsorship report?
Outside of just numbers and paragraphs of information, a good sponsorship fulfillment report should also include photos of your event or sponsorship opportunity. If you had a sponsored booth, speaking opportunity, product placement opportunity, program ad, signage, or website, you want photos of everything.
What should be included in a sponsorship deck?
A sponsorship deck typically includes a cover page, introduction, team overview, audience analysis, partnership opportunities, activation plans, past sponsorship success stories, budgeting and pricing information and a call to action with contact details.
What do sponsorships usually include?
A corporate event sponsor is a company that supports an event by providing funds in exchange for something of value. Event sponsorships can include in-kind contributions (e.g., providing a venue, food, or raffle prizes), media sponsorships, and promotional partnerships.
