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In this video tutorial, the presenter demonstrates how to create a web design proposal from scratch using a template that contributes to their successful freelancing business. Key topics include crafting an effective proposal, its essential components, and sending it for signature. The video suggests using a pre-existing template in client management software or creating one from scratch by obtaining a clear client brief. Viewers are advised to ask clients specific questions to understand their business, target market, desired visitor actions, competitive advantages, customer value, and current lead-generation methods. The steps to follow are: obtain the brief, write the proposal, send it, and follow up.
