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In this video tutorial, the presenter demonstrates how to create a web design proposal using a personal template from their successful freelancing business. Key steps include creating an effective proposal, understanding its components, sending it properly, and ensuring it gets signed. The presenter suggests using an existing proposal template from a client manager for convenience but offers a step-by-step approach for creating one from scratch. Important steps include obtaining a clear client brief with essential questions such as understanding the client's business, identifying their target market, desired visitor actions, unique selling points, customer value, and current lead generation methods.
