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In this video tutorial, the presenter demonstrates how to create a web design proposal using a template from their successful freelancing business. Viewers are encouraged to download the provided Word template. The tutorial covers the essentials of creating an effective proposal, detailing what should be included, how to send it, and the process for obtaining a signature. The video emphasizes the importance of understanding the client's needs through a clear client brief, which involves asking key questions about the client's business, target market, desired actions from website visitors, unique selling points, customer value, and current customer acquisition methods. It suggests using an existing proposal template for simplicity but outlines the steps for crafting a custom proposal.
