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A social media policy is an internal document that guides employees in their social media interactions. As platforms like Facebook, Instagram, and Twitter become vital for brand identity and customer engagement, the potential for both opportunity and risk grows. Inappropriate or thoughtless posts by employees can damage a company's reputation. This video tutorial will explore the significance of social media policies and outline their essential components. eFORMS, the largest document database, will also provide a customizable social media policy link at the end of the video. It’s crucial to differentiate between social media policies and social media strategies.
