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In this tutorial, Trevor Bragdon of Seven Figure Fundraising presents the "Five Sentence Thank You Letter" as a quick and effective fundraising tactic. He emphasizes that a great thank you letter should accomplish two main objectives: thanking the donor for their contribution and reminding them of their motivation for giving. He notes that many letters can feel impersonal or corporate. To address this, he introduces a template taught in their fundraising workshops, structured around a storytelling framework called "look back, look down, look forward." The first sentence should immediately express gratitude for the donor's gift to create a personal connection.