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In this tutorial, Anna explains how to create a grand business proposal. She starts by highlighting the importance of understanding what a business proposal is: a document offering a service or product to potential clients. She compares building a proposal to constructing a house, where the roof represents company information and qualifications, the walls demonstrate an understanding of the client's problem through research, and the foundation consists of pricing and methodology. Anna will also share strategies to persuade clients to say yes and three tips from successful software companies that can help close deals three times faster.