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In this tutorial, Marcus guides viewers on how to create SMS campaigns using Sendinblue. He encourages questions in the comments. The first step is to enable SMS campaigns by clicking "add more apps." Once activated, users can create their first campaign by entering a campaign name, SMS sender, and message content. Marcus provides an example, suggesting a campaign titled "August Summer Sale." He explains that the SMS sender can be customized with a name up to 11 characters or a 15-digit numeric number, noting that in some regions, recipients may see a numeric shortcode instead of the custom name.
