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The tutorial emphasizes the importance of correctly saving and exporting logo designs to improve workflow efficiency. It suggests naming project folders with relevant titles and completion dates for better organization and client clarity. The video outlines a minimum folder structure that includes five subfolders: horizontal logos, stacked logos, logo types, and logo marks. Each subfolder should contain additional folders for black, white, and full color versions of the designs. As an example, the horizontal logo's black folder should include files saved in AI, EPS, PDF, SVG, and PNG formats, ensuring comprehensive access to different file types for each design.