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In a discussion about proposals, Dan expresses strong disdain for them, asserting he has successfully closed five to seven-figure deals without ever using them. He reflects on his early career, stating that proposals were a waste of time since they often lead to silence from clients after submission. He suggests that investing time in crafting a proposal rarely pays off, especially when the opportunity is unlikely to convert. Dan argues that if a client cannot be closed over the phone, sending a proposal is unlikely to change that outcome, deeming it ineffective. He implies that alternatives to proposals should be considered.
