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In this tutorial, the focus is on licensing artwork and key considerations in contracts. The speaker shares personal experience with their artwork licensed by Control Prepaid Mastercard for an artist series card. Key points to consider in contracts include understanding payment terms—whether it's royalties or a flat fee. If royalties are involved, it's essential to clarify if the percentage is based on revenue or profit, as well as how many items will be produced. Artists should be vigilant in reviewing contract details to protect their interests.