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In this video tutorial, Marcus guides viewers on how to send SMS campaigns using Sendinblue. He encourages users to leave questions about campaigns in the comments. The process begins by adding more apps and enabling SMS campaigns. Users should then create their first SMS campaign by naming it, selecting an SMS sender, and crafting the SMS message. Marcus provides an example of a campaign titled "August Summer Sale" and explains the customization options for the SMS sender, which can be up to 11 characters or a 15-digit numeric sender in certain countries. He notes that in some regions, users may only see a numeric shortcode instead of the customized sender.
