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In this tutorial, Devon Dean from ProjectManager.com explains how to effectively sell a project through a well-crafted project proposal. He emphasizes that successful project funding relies on the relationships built with decision-makers, rather than solely on the proposal document itself. Engaging in direct communication and lobbying with project sponsors and champions is crucial to influence key stakeholders. These interactions provide opportunities to refine the proposal based on insights gathered from decision-makers, increasing the chances of securing necessary funding and resources. Without this proactive approach, the likelihood of project approval diminishes significantly.
