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In this tutorial, Zoe, the video confidence coach, introduces the concept of a talent release form, an essential tool for building a personal brand. This form should be provided to anyone who will appear in front of the camera and help represent your brand. Zoe highlights the importance of this form, especially for actors or talent, as it typically accompanies contracts and payment. When working with clients, such as capturing testimonial videos or footage of them using your products or services, a talent release form ensures proper permissions are obtained. The download link for the form is available in the video description.