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A social media policy is an internal document that guides employees on how to interact on social media. With platforms like Facebook, Instagram, and Twitter becoming essential for sharing information, companies have more opportunities to engage potential customers and enhance their brand identity. However, the rapid nature of social media also presents risks; inappropriate posts can damage a company's reputation. This tutorial discusses the importance of social media policies and what constitutes an effective one. Additionally, eFORMS introduces itself as a comprehensive database for various documents, and encourages viewers to stay until the end for a customizable social media policy template. The video also aims to clarify the distinction between social media policies and social media use.