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The mobile app business plan spreadsheet template is designed for Excel and Google Sheets, accommodating various revenue models, including subscriptions, ads, and in-app purchases. It features tools for forecasts and projections, complete with charts and graphs, and is fully customizable for any business type, not just mobile apps. Users can forecast profits, expenses, new business lines, products, or pricing strategies while considering overhead and sales or marketing costs. The tutorial will guide you on using the spreadsheet for projections, forecasting, and scenario planning, regardless of your business stage. Initial inputs include static details like company name, start date, and a 121-month forecast horizon.