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The tutorial discusses the distinction between intellectual property (IP) ownership and licensing in agreements. Ownership, often referred to as "work for hire," involves assigning all rights of the intellectual property to another party, meaning the creator relinquishes control and rights to the work. It’s important to have clear language in agreements that defines this transfer of ownership. In contrast, a license allows the creator to retain certain rights while granting permission to another party to use the IP under specified conditions. Understanding these two concepts is crucial in ensuring proper management and transfer of intellectual property in contractual agreements.