Save Event Press Release in JPG

Aug 6th, 2022
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How to Save Event Press Release in JPG

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In this tutorial by Anne from Graphic Design How To, she explains how to save a clipping path in a JPEG using Photoshop, which is beneficial for submissions to stock photography agencies. She begins by demonstrating the process with an image sourced from Pexels.com. Anne starts by dragging the image into Photoshop and using the Pen tool to draw a path around a selected area of the image. Although she performs the task quickly for demonstration purposes, she advises users to take their time for accuracy in a real scenario. The tutorial focuses on tracing the image to create an effective clipping path.

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Therefore always include high-res images in your press releases. - Always select a clear image.If the image is too dark, or blurry, you run the risk of the journalist passing it over. The image size is important. When using images in your press release it is important that you own or have rights to the image.
At the very least, you should always include a high-res image of your logo in your press release. If possible, add relevant and high-quality images, that grab attention and add value to your news story.
Press Release Format Contact information and For Immediate Release at the top. Title and italicized subheading to summarize the news. News location and news peg in opening line. Two to three paragraphs to add context and additional details. Bulleted facts and/or figures. Company description at the bottom.
In a press release, you shouldnt include hype or exaggerated claims or write copy that sounds like an advertisement. You also need to avoid mistakes like not being newsworthy, having vague or bland headlines, or using the wrong format and writing style.
The PDF is the king of static Most companies that have a news- or pressroom on their website make their press releases available to journalists. In fact, it is best practice to do so. However, when a newsroom contains releases in only PDF, the PR department will lose on conversion, engagement, and measurement.
Your ending should encompass the how element of your story. It should suggest how the story is relevant to your audience by placing it in context and illuminating why they have a stake in your announcement. Whoever you are writing to, your ending should drive home the human interest angle of your story.
How to write a press release Write a clear, captivating headline. Include the date and your location. Quickly tell them what they need to know. Then give more context. Be honest and unbiased. Eliminate industry jargon. Include relevant, colorful quotes. Sign off appropriately.
Share the word about your new product announcement using this press release template in Word. This press release template is formatted to help you easily share product details, reviews, availability, and company information.

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