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In this tutorial about writing letters of complaint, the speaker emphasizes that the most effective correspondence is short, clear, and easily understandable. They acknowledge that people often face situations—like poor customer service or defective products—that don't meet expectations, prompting the need to express dissatisfaction. Writing a complaint letter begins with identifying a feeling of urgency or the need for action. The speaker advises drafting an initial letter when emotions are high, but recommends discarding it to refine your thoughts. The process involves identifying key points to create a balanced and constructive message, focusing on clarity and resolution rather than emotional intensity.