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In this tutorial, Devon Dean from ProjectManager.com discusses how to effectively sell a project through a well-crafted project proposal. He emphasizes that successful proposals rely on personal interactions with decision-makers rather than the document alone. Engaging with stakeholders is crucial, as it significantly enhances the chances of securing funding and resources. Dean advises project sponsors and champions to actively lobby decision-makers and use meetings to refine their understanding of project needs and expectations, ensuring that the proposal aligns with organizational goals. Building these relationships is fundamental to project success.
